New Fund Evertrue Launches to Support European Startups

Following a decade of experience in the venture capital sector, Yvonne Bajela has launched her own investment fund, Evertrue. While the fund initially aimed to raise $13 million, strong investor interest led to a final total of $17 million. Bajela stated that she intentionally declined additional capital to ensure the fund remains at an optimal size, avoiding pressure to deploy investments too rapidly.## Focus on AI and FintechEvertrue’s strategy targets promising startups within the UK and European markets. The fund plans to invest in at least 20 companies over the next three years, with an average investment size of approximately £350,000. Priority sectors for the fund include artificial intelligence (AI) and financial technology (fintech).Bajela believes the AI boom has fundamentally changed the economics of startup creation. She notes that while the ability to build has been democratised, creating products that stand the test of time remains rare. Consequently, she is seeking founders who possess a unique vision for problem-solving and the ambition to expand beyond their initial product offerings.## Potential of the British Startup EcosystemThe United Kingdom, particularly London, is currently considered a global hub for artificial intelligence. According to Bajela, the success of companies such as Revolut and Synthesia confirms that the British market is capable of scaling large businesses. More than half of the companies currently in the Evertrue portfolio are already operating in the US market, underscoring the fund's global ambitions.Although raising capital for new funds is challenging in the current market, the outlook in Britain remains relatively optimistic. Data indicates that as of September 2026, emerging managers have raised $7.4 billion, exceeding the previous year's figures. Evertrue has secured backing from institutional investors, including the British Business Bank, further solidifying the fund’s credibility.Bajela, who brings extensive experience from her time at Goldman Sachs and LocalGlobe, emphasises that she prioritises the founder’s narrative and the challenges they have overcome. Evertrue aims to support entrepreneurs whose ideas will have a global impact on the future technological landscape. These investments are significant as they strengthen the European startup ecosystem, ultimately increasing competitiveness on the international stage.